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Posts Tagged → CPG

Proctor and Gamble 2021 Q1 Earnings Call – E-commerce and the battle for shaving

posted in Companies, e-commerce, Proctor and Gamble, What did we learn? on October 21, 2020 by Eric Gardner 1 Comment
Proctor and Gamble 2021 Q1 Earnings Call – E-commerce and the battle for shaving

The Q1 2021 earnings call for Proctor and Gamble gave insight into how the leading household goods company views e-commerce and the coronavirus.

How King Arthur turned flour from a commodity CPG to a branded CPG

posted in Companies, King Arthur on August 9, 2020 by Eric Gardner 0 Comment
How King Arthur turned flour from a commodity CPG to a branded CPG

How one small company built a leading brand in the a commoditization market.

G.E. exits consumer light bulbs and the definition of a conglomerate

posted in General Electric, Ideas, Strategy on June 12, 2020 by Eric Gardner 0 Comment
G.E. exits consumer light bulbs and the definition of a conglomerate

G.E. was the definition of a conglomerate–and now it’s not. Learn what the corporate structure is, its’ strengths and weaknesses through a G.E. case study.

Will Coronavirus Destroy Small CPG Companies?

posted in Blog, Sales on June 6, 2020 by Eric Gardner 1 Comment
Will Coronavirus Destroy Small CPG Companies?

Large CPG firms have weathered the coronavirus storm fairly well, but what will happen to small CPG companies?

Information lag. Coronavirus and the CPG supply chain

posted in Ideas, Supply Chain on March 22, 2020 by Eric Gardner 1 Comment
Information lag. Coronavirus and the CPG supply chain

COVID-19 revealed the great outsourcing of America’s supply chains.

What is a CPG company? It’s more than just a brand.

posted in Ideas, Strategy on March 18, 2020 by Eric Gardner 7 Comments
What is a CPG company? It’s more than just a brand.

What exactly is a consumer packaged goods (CPG) company? I answer that question and outline their two main business strategies.

The Campbell Soup Company — Processed food growth in a fresh world

posted in Campbell Soup, Companies on March 8, 2020 by Eric Gardner 1 Comment
The Campbell Soup Company — Processed food growth in a fresh world

Sales are up at Campbell Soup, but the fresh dilemma remains.

Kraft Heinz Is Dying a Death by a Thousand Cost Cuts

posted in Companies, Featured, Ideas, Kraft-Heinz, Strategy on February 27, 2020 by Eric Gardner 10 Comments
Kraft Heinz Is Dying a Death by a Thousand Cost Cuts

How the private equity model drove one of the world’s largest food and beverage companies into a corner.

Retailer Shelf Space: Another potential loss for CPG Manufacturers

posted in Ideas, Retail, Sales on February 23, 2020 by Eric Gardner 1 Comment
Retailer Shelf Space: Another potential loss for CPG Manufacturers

Retailers are using technology to replace Category Captains.

When negative externalities threaten Dart Container, it threatens back

posted in Companies, Dart Container on February 16, 2020 by Eric Gardner 0 Comment
When negative externalities threaten Dart Container, it threatens back

Dart Container’s core product is potentially damaging to the world. Management’s response? Fight.

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About Eric Gardner

I am a management consultant that works in consumer goods. I write about the intersection of politics, retail, and technology.

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