Proctor and Gamble saw another successful quarter fueled primarily by COVID-19 related buying patterns and is looking to re-orientate its trade and marketing strategy.
Proctor and Gamble looks for a Trade Reset
Posts Tagged → Trade
LaCroix was a category leader and then National Beverage changed the sales strategy
National Beverage used smart marketing to create a sparkling beverage revolution with LaCroix. Then the company decided to play hardball with retailers.