Conagra Brands had a successful Q2 2021 driven largely by their innovation efforts. Will the success last? A Porter’s model reveals it may be short-lived.
Conagra Brands invested in innovation and it’s working. Will it last?
Post Category → Companies
Constellation Brands looks to e-commerce and DTC
The Q3 2021 earnings call gave insight into how Constellation Brands is building out an e-commerce juggernaut and revealed a monopoly hidden in plain sight.
LaCroix was a category leader and then National Beverage changed the sales strategy
National Beverage used smart marketing to create a sparkling beverage revolution with LaCroix. Then the company decided to play hardball with retailers.
Proctor and Gamble 2021 Q1 Earnings Call – E-commerce and the battle for shaving
The Q1 2021 earnings call for Proctor and Gamble gave insight into how the leading household goods company views e-commerce and the coronavirus.
How King Arthur turned flour from a commodity CPG to a branded CPG
How one small company built a leading brand in the a commoditization market.
The business impact of COVID-19 on 4 major CPG companies
The business impacts of COVID-19 are far and wide. Here is how four major CPG firms have adjusted their strategy and operations and manage the crisis.
Brand Licensing – Incremental or transformational growth?
A holy grail of consumer goods companies is brand licensing revenue. Kraft-Heinz recently announced it was entering the fray. Success isn’t always easy as it may seem.
The Coca-Cola Bottler Strategy and Eat Just Inc.
Just Egg Inc. announced that it is adopting the Coca-Cola bottler strategy in China. That begs the question, what is the Coca-Cola bottler strategy?
G.E. exits consumer light bulbs and the definition of a conglomerate
G.E. was the definition of a conglomerate–and now it’s not. Learn what the corporate structure is, its’ strengths and weaknesses through a G.E. case study.
Unilever, an Agile Supply Chain, and the decline of Scenario Planning
Unilever CEO Alan Jope outlined a vision for an agile supply chain–one that replaces centralized scenario planning with on-the-ground insights. Here’s what that means.