In Beyond Meat news, the company announced deals with McDonald’s and Yum Brands! History shows this could transform the company–if people want what it sells.
Beyond Meat News: big partnerships, but is it sustainable?
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Is the Nestlé e-commerce strategy the future of CPG?
The Nestlé e-commerce strategy is centered around premium products and customization enabled by smart M&A. It might just be the future of CPG.
Kraft Heinz: Earnings boost and a smart sale of Planters
Kraft Heinz earnings exceeded expectations. Here’s why the company is on an upswing and why the Planters sale makes strategic sense.
Clorox earnings call reveals a targeted approach to international growth
In the Q2 2021 Clorox earnings call Management talked about using e-commerce for smart international expansion—a far cry from the CPG industry’s past approach.
CPG and E-Commerce. What company is winning?
For nearly a decade, CPG and e-commerce was an unknown. Post-COVID, it’s reality and we have the data to understand who is excelling and who is getting left behind.
Kimberly-Clark looks to revenue growth management to combat commodity costs
2021 is projected to feature a high level of commodity inflation. Learn how Kimberly Clark plans to use revenue growth management to drive profitability.
Proctor and Gamble looks for a Trade Reset
Proctor and Gamble saw another successful quarter fueled primarily by COVID-19 related buying patterns and is looking to re-orientate its trade and marketing strategy.
Ranking the 40 books I read in 2020
Headlined by Master Switch and Nickel Boys, 2020 was a big year in readings.
Conagra Brands invested in innovation and it’s working. Will it last?
Conagra Brands had a successful Q2 2021 driven largely by their innovation efforts. Will the success last? A Porter’s model reveals it may be short-lived.
Constellation Brands looks to e-commerce and DTC
The Q3 2021 earnings call gave insight into how Constellation Brands is building out an e-commerce juggernaut and revealed a monopoly hidden in plain sight.