Proctor Gamble held its’ 2021 Q1 earnings call with financial analysts. There were 4 key takeaways, including how P&G looks to approach e-commerce and the looming battle for razors.
On the surface, e-commerce is a straightforward idea. If traditional retail is when you buy a good or service from a store, e-commerce is when you buy a good or service on the internet. Underneath the surface is where things get complicated. This article looks to further define e-commerce, with an eye towards the business… Continue reading
Dollar General, one of the few major bright spots in all of retail, is looking to move up the wheel of retail. Earliest this week it announced popshelf, a new adjacent store offering targeted at middle income households. From the Wall Street Journal The company plans to open a new brand of stores called Popshelf… Continue reading
Earlier this month, in a move that harks of fascism, President Donald Trump decreed that TikTok, the Chinese based social application popular with teens, must sell off its U.S. operations. TikTok, which allows users to create and share short videos, boasts over 100 million monthly users and is largely viewed as Facebook’s biggest competitor. Initially,… Continue reading
Early in her newest book, Break ‘Em Up, Zephyr Teachout retells the story of an Amazon air hockey seller. The seller, whose air hockey table was one of the top-3 search results until Amazon introduced sponsored ads. Coincidently, despite years of sales and popular reviews, the product dropped off the search charts with their arrival—even… Continue reading
Consumer packed goods is a tough business. Almost every single consumer product category features entrenched players who have brands backed by literally hundreds of millions of dollars. Not only do companies need to create products that consumers want, but they must fend off competitors who are using their hundred-million-dollar war chests to entice customers (retailers)… Continue reading
The business impacts of COVID-19 are far and wide. Here is how four major CPG firms have adjusted their strategy and operations and manage the crisis.
Since its formulation, the wheel of retail has helped explain the evolution of retailers. Here’s why Dollar General may be different.
Retailers not manufacturers control retail pricing. This wasn’t always the case. Learn how politics informed commerce and ultimately enabled Walmart.
People often compare influencer marketing and livestreaming to QVC and the Home Shopping Network. Here’s why the better comparison is Dollar General.