For nearly a decade, CPG and e-commerce was an unknown. Post-COVID, it’s reality and we have the data to understand who is excelling and who is getting left behind.
Despite their COVID-19 success, Instacart and Postmates face tough economics. Could e-commerce buying groups be the future of grocery delivery?
The Q1 2021 earnings call for Proctor and Gamble gave insight into how the leading household goods company views e-commerce and the coronavirus.
This article defines e-commerce, its major players, with an eye towards the business structure of the industry.
The business impacts of COVID-19 are far and wide. Here is how four major CPG firms have adjusted their strategy and operations and manage the crisis.
Since its formulation, the wheel of retail has helped explain the evolution of retailers. Here’s why Dollar General may be different.
Retailers not manufacturers control retail pricing. This wasn’t always the case. Learn how politics informed commerce and ultimately enabled Walmart.
People often compare influencer marketing and livestreaming to QVC and the Home Shopping Network. Here’s why the better comparison is Dollar General.
A holy grail of consumer goods companies is brand licensing revenue. Kraft-Heinz recently announced it was entering the fray. Success isn’t always easy as it may seem.
Just Egg Inc. announced that it is adopting the Coca-Cola bottler strategy in China. That begs the question, what is the Coca-Cola bottler strategy?