Retailer Shelf Space: Another potential loss for CPG Manufacturers
Retailers are using technology to replace Category Captains.
Retailers are using technology to replace Category Captains.
Coca-Cola credited Revenue Growth Management with major growth. Learn what RGM is and how it is used.
Dean Foods went from an industry leader to bankrupt in a few years. A Porter Analysis reveals that industry structure had a much larger impact than previously imagined.
Counterfeit products on Amazon is one of the most significant issues facing brands today.
Fair Trade agreements allowed small retailers to compete with big. Now they’re gone.
Quality control is becoming an increasing problem for Consumer Goods manufacturers selling on Amazon.